Who we are
E-commerce software leader Webgility is blowing doors off the competition and our marketing team is expanding to accommodate this exciting growth. We’re looking for a energetic, creative, tech-savvy Demand Generation Marketing Manager with a talent for implementing engaging demand generation campaigns.
What we’re looking for
The Demand Generation Marketing Manager will be responsible for creating integrated marketing campaigns that support the full sales cycle and increase leads, traffic and overall demand. You will be responsible for the planning, design and execution of programs to drive engagement and lead generation through multiple channels. The right candidate will have a clear understanding of B2B marketing, with a strong background in customer acquisition strategies, creative marketing campaign development and execution, data analysis and customer segmentation. This role will drive both direct and indirect lead generation programs such as content syndication, online advertising, speaking opportunities, customer case studies, and contribute to sales enablement initiatives. Close alignment with the salesforce in understanding their unique needs and ensuring marketing programs address those needs.
A Day in the Life
Glide into sunny downtown San Francisco using deluxe transportation of your choice. Take the day by the horns with a hearty cup of joe while riffing with fellow teammates about your favorite podcast, live performance, or TV show. Then go heads-down implementing the most innovative mind-bending, face-melting of marketing campaigns that are going to bring in amazing amounts of qualified leads. And when you’re feeling a bit peckish, stroll just a few blocks to meet a buddy for a taco at the iconic Ferry Building for lunch. And why not a nice walk along the water? Circle back for a group discussion on whether the next trade show theme will be rock climbing or boxing, and then get back at it to see what’s up on social media and industry pubs. Turns out that photo you took yesterday would make an excellent graphic for this week’s blog; 15 minutes and a little Photoshop later, it’s branded and ready to rock. Hear that? It’s the sound of your co-workers chanting your name in appreciation. Seems like a good time to call it a day. Join the team for a drink after work or head home for an early night, either way you’re one of us now… we’ll see you in the morning.
What you will be doing
Desired Skills and Experience
Webgility, Inc. is the leading provider of e-commerce accounting integration software for small- and medium-sized businesses (SMBs), giving them a better understanding of their financial data. Webgility's product suite intelligently integrates financial data from any cloud application with accounting software, enabling SMBs to save on bookkeeping, simplify compliance, and get insights to optimize operations and grow their business. For more information, visit webgility.com.